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Smart Distribution Tools
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PonyDirect, with SmartResearch and SmartRouteMap

capabilities, allows you to reach your best

prospects. This is done using state-of-the-art

geographic/demographic software programs.


There are over 200 different demographic

categories that can be identified by various

geographic areas. After finding your best

prospects, we then deliver them by a number

of geographic options: zip code, census tract,

block group, zip plus four (4), and in some

cases, by household/address specific criteria

(certain markets only).


Delivered nationally, and targeted to specific

demographic criteria, doorhangers often

outperform other direct media, including direct

mail. This is due to the fact that they cost less to produce and arrive solo on the consumer’s door, by passing the crowded mail box.


SmartQualityDelivery

Our primary objective is accurate, timely, and

high quality distribution.

This starts with the identification of your target

market. Then, by utilizing a proprietary software

system, we clearly map the demographic area

that you are targeting.


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