PonyDirect, with SmartResearch and SmartRouteMap
capabilities, allows you to reach your best
prospects. This is done using state-of-the-art
geographic/demographic software programs.
There are over 200 different demographic
categories that can be identified by various
geographic areas. After finding your best
prospects, we then deliver them by a number
of geographic options: zip code, census tract,
block group, zip plus four (4), and in some
cases, by household/address specific criteria
(certain markets only).
Delivered nationally, and targeted to specific
demographic criteria, doorhangers often
outperform other direct media, including direct
mail. This is due to the fact that they cost less to produce and arrive solo on the consumer’s door, by passing
the crowded mail box.
SmartQualityDelivery
Our primary objective is accurate, timely, and
high quality distribution.
This starts with the identification of your target
market. Then, by utilizing a proprietary software
system, we clearly map the demographic area
that you are targeting.